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Casa G Firenze

Master of crafts, 18th-century palazzo turned homey bed and breakfast Casa G Firenze, has a legacy of both fine porcelain and a carved wooden boy who comes to life, as the former seat of the Ginori ceramics dynasty (whose studio is just down the road) and home to Carlo Lorenzini, writer of Pinocchio. Today it carries on its artisanal tradition, restoring frescoed ceilings and turning the old ballroom and dining hall into cavernous suites, adding furnishings from skilled craftsmen (plus vintage finds), a marble honesty bar and serene breakfasting rooms, and working in some whimsy too: turtle motifs, Duomo-shaped lamps. A laid-back city-centre spot with all the pleasing aesthetics, where you can craft your own fairytale.

Casa G Firenze is in the bustling centre of Florence, between the Duomo and the Basilica di Santa Maria Novella, and amid artisan boutiques.

Room Types

Cosy

12sq m | A room for solo travellers | View over Florence’s rooftops | This room may be bijou, but it’s as elegant as the rest of the Casa, with antique furnishings, artworks (prints and photographs), ceramics and parquet flooring | French bed, just shy of a double | Bathroom with a walk-in shower | Free WiFi, smart TV, selection of books, minibar, tea- and coffee-making kit, free bottled water and air-conditioning

Not Available

Classic

15sq m | Set on the second floor | Simply styled, this room feels classically Florentine, with antique furnishings, artworks (prints and photographs), ceramics and parquet flooring | Chairs and a workspace | Queen-size bed | Bathroom with a marble-lined walk-in shower and handcrafted tiles | Free WiFi, smart TV, selection of books, minibar, tea- and coffee-making kit, free bottled water and air-conditioning | Some rooms can fit a baby cot for under-threes (€10 a night)

from £398

Superior

25sq m | Set on the first floor | Two have a small private terrace | These rooms have a classic Florentine feel, with antique furnishings, artworks (iconic prints and photographs), ceramics and parquet flooring – some have frescoed ceilings, others have wooden beams | Desk | Small sitting area | Queen-size bed | Bathroom with a marble-lined shower (two have a bath tub in the bedroom, and some have twin sinks, available on request) | Free WiFi, smart TV, selection of books, minibar, tea- and coffee-making kit, free bottled water and air-conditioning | One of these rooms can fit an extra bed (€40 a night), and all can fit a baby cot for under-threes (€10 a night)

from £464

Junior Suite

35sq m | Split-level suite, set on the first floor in what used to be the palazzo’s dining room | A fitting space for a noble stay, this suite has high frescoed and beamed ceilings, long arched windows, antique furnishings, artworks (prints and photographs), ceramics and parquet flooring | There’s a sitting area on the mezzanine level, plus armchairs and under-stair storage on the lower level | Desk | Queen-size bed | Green-marble bathroom with a shower over the bath tub | Free WiFi, smart TV, selection of books, minibar, tea- and coffee-making kit, free bottled water and air-conditioning | This suite has a single sofa-bed for a third guest (€40 a night), or a baby cot can be added for under-threes (€10 a night)

from £530

Master Suite

40sq m | Split-level suite, set on the first floor in what used to be the palazzo’s ballroom | A fitting space for a noble stay, this suite has high frescoed and beamed ceilings, long arched windows, antique furnishings, artworks (prints and photographs), ceramics and parquet flooring | There’s a sitting area with two single sofa-beds (€40 a night for each guest) on the mezzanine level, plus armchairs and a walk-in closet on the lower level | Desk | Queen-size bed | Carrara-marble bathroom with a shower over the bath | Noise may occasionally travel from the street below | Free WiFi, smart TV, selection of books, minibar, tea- and coffee-making kit, free bottled water and air-conditioning

from £596

Location

Via Rondinelli 7, Florence, 50124

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The Nemo Promise

We are on a mission to simplify bespoke travel planning. This starts by handpicking boutique hotels that have wonderful design, character and ethical practices at their core. Each and every traveller is important, that’s why we have a dedicated team ready to help 24/7. If you want anything extra arranged, from a hire car on arrival to a bespoke experience away from the crowds, all you need to do is ask. For every hotel booked, we will plant a tree in your name and 1% of our revenues are donated to our inspiring charity partner, Hello World..

Covid Policy

As a highly personalised and service-driven company, we are keen to support all of our clients in helping you to make the best possible decision and to be able to travel with confidence in this ever-changing climate. We’ll work with you to ensure that you are fully comfortable with every element of your trip from the moment you visit our website, right up until you get back home. Your health and safety is of the upmost importance, and we ensure all of our hotels are vetted under the latest regulations and are under constant review.

Cancellation Policy

We charge a non-refundable deposit and you can change your travel dates for free up to one week before your trip, which is when your balance is due. Our post-booking services are industry leading and your deposit is to ensure we can offer you the support you deserve, every step of the way. Expect 24/7 access to our team of Travel Experts, a slick concierge app, and VIP treatment on arrival.

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